According to data, 96% of home kitchens in Brazil are led by women,
while only 7% of renowned restaurants are led by them in the world (IBGE/Chefs Pencil).
This disparity caught the attention of Stella Artois, that in partnership with chefs from all over Brazil, launches a menu that transforms the discomforts experienced by women in gastronomy into original dishes.
Uncomfortable Food: an initiative to take gastronomy out of the comfort zone.
while only 7% of renowned restaurants are led by them in the world (IBGE/Chefs Pencil).
This disparity caught the attention of Stella Artois, that in partnership with chefs from all over Brazil, launches a menu that transforms the discomforts experienced by women in gastronomy into original dishes.
Uncomfortable Food: an initiative to take gastronomy out of the comfort zone.
Role: Art Director
Year: 2022
Agency: SOKO
Year: 2022
Agency: SOKO
